Presenting their much anticipated Spring/Summer 2011 collection at Playtime New York this weekend is NYC-based label ESP. This relatively new brand rocked the kids fashion world this past fall with it’s debut collection entitled No.1: a cool mix of unisex, wardrobe essentials for kids focused on classic styling, sustainability and versatility.

ESP’s [Read More]

Buyers and retailers heading to Playtime New York today, make sure you check out SoYoung Mother’s ultra chic collection of fully insulated cooler bags and lunchboxes. We love their smart, coated linen exteriors and retro-inspired designs.

Each one of these versatile bags can be attached to stroller handlebars or used as [Read More]

New kids on the block, childrenswear label A for Apple will present it’s SS 2011 collection at Playtime in downtown Soho this weekend. Creative Director, Denise Ho and her partner Jeffrey Chau have designed a fashion forward line for hipster kids using eco-friendly materials and organic cottons.

A for Apple next season must-have: [Read More]

LMNOP will partner with Playtime to present the best collections of kids’ brands and maternity wear at it’s 1st edition, international trade show in New York this weekend. Possibly the most talked-about trade event of the season, Playtime promises to celebrate it’s first New York show in style with a special origami [Read More]